Katherine at Decent Marketing wrote a great post called “I’m A Lover Not A Fighter”. She challenges the conventional wisdom that says you need to take an aggressive, assertive and confrontational stance in business. A part of her argument includes a list of books including Sun Tzu, Guerilla Marketing, and Brand Warfare. The comments readers left are as good as the original post.
May 26, 2004
May 25, 2004
Links for 'Death by Meeting'
I wanted to see what business books people were talking about. So I did some searches on Technorati and Feedster. Here are some people’s thoughts on Death by Meeting by Patrick Lencioni:
- Haral Leitenmuller links the book and recommends some others
- Manny Herendez at blogcritics.org gives it 4 stars.
- John Porcaro was so exicted about it he sent copies to friends and family (i hope you got them from 800-CEO-READ
- Dave Murphy reviews the book for the San Francisco Chronicle
Selling Means Listening
There is a special report in June issue of Inc. magazine that is devoted to sales. I usually gloss over articles about sales. I know sales is important, but sales articles never get me pumped up.
The first article in the report is about Dan Weinfurter and his company Capital H Group. Weinfurter is a GE alum and bought a Milwaukee-based company to start Capital H. As a fellow GE alum who lives in Milwaukee, I had to read the rest of the article.
Weinfurter uses Let’s Get Real or Let’s Not Play by Mahan Khalsa (FranklinCovey 1999) in his sales training sessions. From the article:
[Malan Khalsa] contends that selling is a “dsyfunctional activity because so many people try to sellpreconceived solutions without listening to what clients want or ascertaining their needs. His enlightening approach to selling is instead based on the mantra: ” We and our clients share identical, mutual self-interests: We both what the same thing…a solution that truly meets the client’s needs,” Khalsa writes.
The trick, as Wienfurter sees it, is to teach salespeople how to gather as much information about a prospect as possible, and then to offer them something they will value. But you must go about this process unobtrusively. “The natural inclination of people in organizations is to not want tell you things because they’re afraid of being sold,” Weinberger says. “You need someone very good to ask the right questions and get at the truth.” [pg. 71]
May 24, 2004
Jack Covert Selects: How to Grow a Backbone
How to Grow a Backbone: 10 Strategies for Gaining Power and Influence at Work by Susan A. Marshall
Format: Paperback, 197pp, $14.95
It is always fun to read a book that you can instantly apply to your everyday life and work. Since I started “Jack Covert Selects”, I have been reading many more business books than I had in the past. While most of these books have an application to your work life, some can be very dense and you have to dig to get at the nuggets of value. Not this book: the nuggets are right on the surface.
To start, Marshall defines “backbone”-the kind that will bring you greater power and influence at work-as being composed of three segments: competence, confidence, and risk-taking. You need to acquire these traits to have backbone. She then picks ten help tools to assist in your search for a backbone, and has a chapter on each tool. At the end of each chapter are exercises relevant to the past chapter covering the three important segments.
The real beauty of this book is her simple, instantly-applicable suggestions. She covers meetings, note taking, asking the right question, stating your opinion without fear, learning who has the power-and who doesn’t. One of her subchapters in the power chapter talks about “suits and shirtsleeves.” Shirtsleeves are doers, suits are talkers. She suggests studying the shirtsleeves to see how things are done.
Other notable strengths? Marshall incorporates stories of regular people, and then details how and why each have succeeded or failed. Plus, she references some very important classic business books, such as: The Fifth Discipline and Leading Change.
While you need to know that this book will never be taught at Harvard or Wharton, I have found a load of valuable, quickly applicable material in this book.
One more Buffett Book
I caught the original post from Steve at Rodent Regetta about Warren Buffett’s book recommendations from the annual Berkshire Hathaway shareholders meeting.
I missed a follow-up entry where he reported one other Buffett recommended book: A Short History of Nearly Everything by Bill Bryson.
More Ries
Kevin Dugan at Strategic Public Relations has a second part to his interview with Al Ries. They are talking about the new book The Origin of Brands.
I also found an Albany Business Review article that uses Ries’ The Fall of Advertising and Rise of PR for a lot of supporting material. [via PR Machine and PR Opinions]
Semler Radio Interview
You can hear Ricardo Semler, author of The Seven Day Weekend, in the archives of the Kojo Nnamdi Show at WAMU. Look under Wednesday’s show. The interview requires Real Audio and lasts 53 minutes.
[thanks Ken!]
Biz Media – From All Over 5/24/04
Here is what the biz media is giving airtime to:
- Wired (May 2004) – In their reviews [pg94], they give a nod to Alex Frankel’s Wordcraft: The Art of Turning Little Words Into Big Business.
- Fortune (May 31, 2004) – Their book review is The Art of the Steal: Inside the Sotheby’s-Christie’s Auction Scandal by Christopher Mason.
- Forbes (May 10, 2004) – The Cruelest Miles by Gay and Leney Salisbury. Steve Forbes calls is a “well-researched, well-told tale of the heroic dogsled rescue of diphtheria-hit Nome, Alaska in 1925″.
- Inc. (June 2004) – The article “Time Trap” [pg42-42] mentions a book called The Human Organization of Time by Allen Bluedorn.
May 21, 2004
Two Books on My Desk
Being involved with 800-CEO-READ now, I get a lot of business books to look at. And I love business books, so this is wonderful.
I do run into a bit of trouble though. The first is the number of business books I get. I got 10 books this week. It is impossible for me to more than browse through them. I probably end up spending some time with one or two of them.
The other problem is my interests. I am naturally drawn to certain kinds of books. To partially solve that problem, we are bringing in other reviewers like John, Evelyn, Cathy, Rich, and Diego.
There are two books on my desk that are victims of both of these problems. I am not going to have time to get to them and they are about economics.
The first is Deflation: What Happens When Price Fall by Chris Farrell. Its very topical based on what was going on in the world economy. The second is Rational Exuberance: Silencing the Enemies of Growth by Michael Mandel. Mandel makes the argument that economists are “the biggest enemies of innovative transformative growth.” Both seems to have important mesages.
So, I am looking for help. I need someone who has time to read these two and are interested and informed in the area of economics. Write me at todd at 800ceoread dot com and I will send you these two books to get your reviews.
Book Review–Into the Unknown
Into the Unknown: Leadership Lessons from Lewis and Clarks Daring Westward Expedition by Jack Uldrich, AMACOM, 256 Pages, Hardcover, April 2004, ISBN 0814408168
A few years ago, I saw the PBS film by Ken Burns called Lewis & Clark: The Journey of the Corps of Discovery. I was moved enough to get Stephen Ambroses book Undaunted Courage. Both the book and the film made me realize how amazing their accomplishment was. I mean they were basically walking off the edge of the earth. How did that group of people accomplish this? Jack Uldrich tells us: Their accomplishments were a result of great leadership by Meriwether Lewis and William Clark. To be perfectly honest, when I first saw that this book was being published, I was more than a little skeptical. I figured the book was another of those Leadership Secrets But nope, this is a book with good information supported by solid data. Uldrich has identified ten leadership principles that helped them succeed. These ten principles are represented by a chapter for each of the principles:
Passionate Purpose, The Principle of a Higher Calling: Lewis and Clark were committed to higher purposes that transcended aspirations like power, glory and ego.
Productive Partnering, The Principle of Shared Leadership: They started this mission knowing full well that they were in a 50/50 partnership.
Future Think, The Principle of Strategic Preparation: Their success was due to meticulous preplanning, using the best equipment available, attention to detail, a focus on efficiency and long-term planning.
Honoring Differences, The Principle of Diversity: A very applicable principle in todays business world is to not only accept others differences, but to also honor it.
Equitable Justice, The Principle of Compassionate Discipline: A principle they executed, very important to note, with flexibility and compassion.
Absolute Responsibility, The Principle of Leading from the Front: This includes standing your ground, and the willingness to be in the line of fire.
Meaningful Mentoring, The Principle pf Learning from Others: Both Lewis and Clark had (different) mentors, which they acknowledged to be instrumental in their lives, and were willing to accept not only praise but also criticism from.
Realistic Optimism, The Principle of Positive Thinking: Even in difficult times, they always emphasized the positive, and simply refused to be pessimistic. It just wasnt an option.
Rational Risk, The Principle of Aggressive Analysis: Leaders have to make the strategic decisions, and this involves prioritizing. Some things simply are more important than others.
Cultivating a Corps of Discovery, The Principle of Developing Team Spirit: Their team building efforts were a constant part of the expedition, that was nurtured on a daily basis, not a mere afterthought taken care of once in a while.
The beauty of this book is that it is the ultimate training book because the author uses compelling stories to support contemporary issues. Its also a useful tool to help create a positive work environment where teams can begin to think of the unknown as a possible world of exciting discovery.
