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April 30, 2010

Friday Links

Filed under: Friday Links — dylan @ 5:02 pm
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➻ C.K. Prahalad passed away earlier this month. The best obituary I’ve found of the great professor and author came from Adi Ignatius at the Harvard Business Review. Luckily, Prahalad left us many books—including The Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits—but business scholarship, in this country and all over the world, has lost a great teacher with Mr. Prahalad’s passing. Which brings us to our next story…

➻ After working as a reporter for many years, Philip Delves Broughton decided to get his MBA, and published a really interesting book two years ago about the experience called Ahead of the Curve: Two Years at Harvard Business School. So, it was with an insider’s knowledge that he reviewed Max Anderson and Peter Escher’s The MBA Oath in the Financial Times. He didn’t pull any punches, though:

Prominent business people have a habit of demanding acclaim for activities that most of us consider normal rather than praiseworthy. They champion their environmental activity, while we quietly sort through paper and plastic waste. They boast of their honesty and transparency, as if they had run a four-minute mile. Some talk of ethical business practices and “doing well by doing good” as if it were an achievement to possess a conscience.

Now we have the MBA Oath, an effort instigated by the Harvard Business School Class of 2009 to “set a higher standard for business leaders”. Not a high bar to clear, one might think, after these past few years.

Regardless of the reasonable disdain he opens his review with, Broughton does come around to a favorable review of the book, writing:

The MBA Oath, however, turns out to be a thoughtful res­ponse to the situation in which thousands of MBA students found themselves, and far better than anything managed by the tenured faculty of their schools. A generation of students went to business school to learn about business and found themselves portrayed as villains because of the misdeeds of their predecessors. Business schools don’t give refunds, so what do you do?

The beginning of the answer might be picking up this book.

➻ Milwaukee’s Will Allen was named one of TIME’s 100 The World’s Most Influential People of 2010. This is in addition to being named one of Fast Company’s 100 Most Creative People in 2009 and being awarded a MacArthur Fellowship, or “Genius Grant,” in 2008. He also appeared with Michelle Obama at the White House when she kicked off her childhood anti-obesity campaign earlier this year. I fully expect that soon, instead of referring to “Milwaukee’s Will Allen,” we will be talking about “Will Allen’s Milwaukee.” I, for one, would welcome Will Allen as our new overlord, though I suspect he wouldn’t want the job. If you’d like to learn more about Will Allen and his philosophy, we published his Good Food Manifesto for America on ChangeThis last July.

➻ Until Will Allen’s urban farming techniques become the norm, the economics of food will probably continue to be rather distasteful, something well-documented in Patrick Westhoff’s new book, The Economics of Food: How Feeding and Fueling the Planet Affects Food Prices. Westhoff, the co-director of the Food and Agricultural Policy Research Institute, recently wrote a guest post for the Freakonomics blog about China’s Role in Worldwide Food Prices. But it isn’t just about food prices:

… China uses more fertilizer than any other country, so it has a big impact on world fertilizer markets, with implications for farm production costs around the world. Likewise, when Chinese farmers buy and use more machinery, it impacts the prices of everything from steel to oil.

I’ve only taken a brief look at the book, reading the introduction and flipping through the rest, but it certainly looks fascinating.

➻ I think I’m going to start linking to everything Umair Haque writes. Not only can he write intelligently about things like Strategy’s Golden Rule he does so with sentence as brilliant as:

My Macbook Air recently developed the dreaded cracked hinge problem. Getting it fixed? A Kafkaesque task fit for an existential Hercules.

It’s my favorite sentence of the week.

➻ The New York Times‘ Paper Cuts blog asks, “If children are taught to prize reading, then what does it matter if they read on a computer or e-reader versus good old-fashioned paper?” And the answer is, “because I like paper, damn it!” (Stomps away childishly…)

➻ And then there’s this, from the UK based Whitevinyl. (Tipping my hat to Cool Hunting.)

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April 29, 2010

Joy Panos Stauber is a Cool Friend

Filed under: Design — dylan @ 4:22 pm
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If you’ve looked at anything our company has produced in the past five or six years, whether it’s our website, a ChangeThis manifesto, In The Books, The 100 Best, or an invitation to our book awards, you have witnessed the wonderful work Joy Panos Stauber does. She is not officially employed by 800-CEO-READ, but has been a part of our team for many years now, creating our visual identity and helping us communicate with you more effectively.

She has also been helping the great crew over at tompeters! for the past few years, which is where Erik Hansen recently interviewed her for their Cool Friend series.

Erik: What’s at the essence of what you’re trying to do in your daily work?” Joy, always great at getting to the heart of things quickly, replied:

Joy: You’re trying to help somebody connect with their constituency. At the end of the day, design just helps you communicate better.

Joy later discusses how powerful that seemingly simple task is:

An instructor of mine at school once explained that you don’t burn yourself in the shower because you know the little red dot is hot and the little blue dot is cold. People don’t realize that everything they encounter all day long is designed. And the designer either can make your life better or worse, depending on how well they did their job.

Well, I know Joy has made our lives much better here at 800-CEO-READ and, hopefully through the work she’s done with us, she’s touched yours as well.

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The High Cost of Mistrust by Judy Bardwick

Filed under: Book Awards,General Management,Human Resources/Organizational Development — dylan @ 1:16 pm
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Judy Bardwick is the author of One Foot Out the Door, the winner of the first 800-CEO-READ Business Book Award in the Human Resources category in 2007. She coined the term “Psychological Recession” to describe “why your people don’t seem all that excited about coming to work these days,” and how that can affect your company’s financial health. You can read more about in an article she wrote for The Conference Board Review. In the post below, she discusses the true—very high—cost of mistrust.

The High Cost of Mistrust

Some of my very favorite examples of what to do come from examples of what not to do. Here are some of the worst I’ve encountered.

I well remember flying into Phoenix to meet with the CEO of a Fortune 500 company for the first time. After the usual pleasantries we sat down at a table, he grabbed my right forearm tightly, shoved his face close to mine and hissed, I want to kill them. I want to kill them all and I want you to deliver that message.

He was talking about his employees.

I looked him straight in the eye and said, That is your message and only you can deliver it. To my relief, I was swiftly removed from the building. What a sweetheart he was. I’m sure his employees were filled with feelings of trust and thrilled to be working for him.

When I was an undergraduate, I returned home for the summer and landed a job as a clerk at a manufacturer of women’s undergarments. To say I was underemployed barely touches the surface, but I didn’t care because my sole ambition was to earn the maximum I could while my father could still claim me as a tax deduction.

The management of our little unit was comical in its passionate lunacy of never letting us clerks out of their sight. We were monitored for the time we spent in the bathroom; we were required to clock in and out for lunch; we were monitored for break time. We were measured and noted and disciplined for time, while no one ever measured what we actually accomplished.

In this Alice in Wonderland setting the message was, your work doesn’t mean anything. And neither do you. You’re all so untrustworthy that without us, who knows what you’d do!

And we clerks reciprocated. As we were neither respected nor trusted, we returned the sentiment. In today’s vocabulary, we had become Actively Disengaged. Instead of concentrating on our work which, in any event, we could all do in our sleep, we spent hours thinking up ways to get our two managers in trouble. And we succeeded. We managed to get the attention of our managers’ bosses whenever our managers did anything unusually ridiculous. We did that so well that when a new operating system was introduced by corporate, one of us unworthy and untrustworthy clerks was put in charge of the new process and ultimately, of the office. What crocodile tears we shed!

United Airlines is consistently near the bottom rank among U.S. airlines in customer satisfaction. That may explain why it ranked higher in financial losses than American, Continental and Delta combined in 2008.

The United CEO won the Gold for Worst Management when, in addition to lousy service in a competitive industry where customers really do have choices, United decided on an adversarial relationship with their pilots—their pilots! Mechanics will likely be next. You can fly United, but count me out.

But United has a serious competitor for that medal: In March, 2007, Circuit City announced its plans to layoff 3400 employees. These days, that’s not news. The fact that the layoffs were of their more experienced and successful sales people who not only sold the most but were also a primary source of training for new hires did not make it the stuff of headlines. It was still not media material when the reason they were laid off turned out to be the fact that they earned $14-15 an hour and new hires got about $8. It wasn’t making the evening news, although it was getting closer because Circuit City’s competitive advantage in a very competitive industry was their experienced and knowledgeable salespeople.

The really newsworthy part of Circuit City’s plan, and the twist that put them in contention for the Gold for Inept Management, was they were willing to rehire their laid-off senior salespeople at the lower wage of a new hire. That literally guarantees a huge percentage of employees became Actively Disengaged, really motivated to do the company harm.

How might successful people who’ve been discarded and then rehired at an entry level wage feel about the company? We can guarantee that they would no longer be filled with the Milk of Human Kindness and gratitude to CC. How would they behave? Let me count the ways: they might steal merchandise or ignore thefts by others; they might bait and switch or just lie to customers, saying they had completely run out of an item the customer really wanted. They could recommend competitor’s stores to frustrated buyers; they could hard sell inferior but expensive products; they could work to the clock. When trust is replaced by mistrust, employees become Actively Disengaged from their work and the organization, and the ways in which they sabotage the business is limited only by their lack of imagination.

Trust is Always Critical

These examples have all come from the world of business. But the reasons why trust never develops, or mistrust replaces trust, are the same in every aspect of life. The dynamics of trust are the same in your personal life or your political judgments as they are in relationships at work.

Where there is mutual trust, there is mutual commitment and immense amounts of psychological energy brought to the mission or the relationship. This is called being Actively Engaged and it’s the condition in which the mission, the organization, and the relationship have the very best chance of flourishing.

Where the level of trust is borderline, so is commitment. This condition is called Engaged and when that’s the dominant feeling, commitment is weak and fragile. The Engaged state allows people to stay in a relationship or a job until either mistrust replaces trust or a better relationship or job comes along.

Where mistrust and Active Disengagement permeates most relationships, there is no commitment to the organization or any relationships. Instead, most of the time, the largest number of people are looking for ways to harm the organization or the person that has injured them.

When people’s behavior reflects their egotism, narcissism, greed, and especially hubris, we don’t trust them. When their need for power obliterates any possible mutual respect and takes the form of steel bonds of control, barked orders and micro-managing, they are never trusted. When they break their word and lie, either flagrantly by acts of commission, or more subtly by omission, they will not be trusted. When people show us no respect or trust in us, we will not trust them.

The absence of trust is not simply passive—that something is missing. Instead, in the vacuum of trust, mistrust rushes in and fills the void. Mistrust is dangerous and expensive. It means people expect the worst and behave in line with that. Rules to control behavior proliferate, but they are inevitably ineffective because only shared values and trust can really govern behavior. In the face of mistrust, cooperation and teamwork are merely slogans shouted out by executives in the face of increasing narcissism and territoriality. Mistrust means everyone watches their back and not anyone else’s.

Trust may be the single most critical building block underlying effectiveness. Without trust, “leaders” are impotent because they do not have followers. And without followers, nothing gets accomplished. No matter how great the insights and seminal ideas of the leader, without followers nothing will happen.

In every relationship, whether it’s a boss, or a politician, or a friend, partner or spouse, trust resides in the belief that there is no duplicity, no manipulation, and no narcissistic ego in the relationship. Like many profound things, this is really simple: trust rests on the belief that the other person and every act are transparent: This literally means, What you see is all there is.

And once there is no trust and mistrust is the norm, it is almost impossible to create or recreate trust. But “almost impossible” is not the same as absolutely impossible.

The only way anyone can recreate trust and a mutual, grounded relationship, is to be open, especially spontaneously open about how they feel and what they intend to do—and then follow through and do it. This is always an easy prescription to understand, but extremely difficult to do. The poisons of pride and mistrust, of guilt and remorse, of resentment of the past and desperate hopes for a better future makes it very, very hard to suspend disbelief and accept things at face value.

But doing the hard work of recreating trust is well worth doing because when mistrust prevails, believe me, the piper will be paid. And rest assured, no matter how many acquiescent smiles may appear on the face of those still feeling betrayed, the payback interest they will demand will be beyond money and can never be paid off. That’s why mistrust really costs.

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April 28, 2010

Inc./800-CEO-READ Bestseller List

Filed under: Blog — Jon @ 8:25 am
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Announced today was the forthcoming launch of the Inc./800-CEO-READ Business Book Bestseller list. Compiled from 800-CEO-READs sales data, the list of the top 25 best selling books will appear at inc.com and 800ceoread.com each month beginning May 3, 2010. Look for the updated Best Sellers section on our site this coming Monday.

Press release below:

Inc. Magazine and 800-CEO-READ
Partner to Launch a Business Bestseller List

New York/Milwaukee—800-CEO-READ, a leading direct supplier of business books and book-based resources to corporations and organizations around the country, and Inc. Magazine, the leading publication serving the people who start and run fast-growing, private companies, are pleased to announce the creation of a new cobranded list of the best-selling business books.

The monthly Inc. 800-CEO-READ list will make its first appearance on Inc.com on May 3, 2010. The list will be compiled monthly from 800-CEO-READ’s raw sales data and will be simultaneously published on Inc.com and 800CEOREAD.com.

“We’re excited to partner with Jack Covert and 800-CEO-READ, the web’s top destination for business books, to create this list, and to better cover the ins and outs of the business book press,” says Mike Hofman, Deputy Editor of Inc.com.

Jack Covert, 800-CEO-READ’s president, says he was keen to find a media partner to extend the reach of a list he’s been compiling for 23 years. “This will help business owners sort through the vast array of books on offer, identifying those that have information crucial to succeeding in today’s business environment.”

About 800 CEO READ

For over 25 years, 800-CEO-READ has focused exclusively on business books and ideas. Experts at book logistics, the company also hosts a business book blog, events with business authors, and publishes manifestos from around the world at ChangeThis.com.

Contact: Barbara Henricks, Cave Henricks Communications, 512-301-8936 or Barbara@Cavehenricks.com

About Inc. Magazine and Inc.com

Inc. magazine (http://www.inc.com) is the only major business magazine edited exclusively for CEOs of fast-growing, private companies. First published in 1979, Inc. also maintains the Inc. 5000, a list that identifies America’s fastest-growing private businesses. The magazine’s online presence, Inc.com, is a leading website for small business advice, tools, and information.

Contact: Tiffany Black, Inc.com, 212-389-5366 or tblack@inc.com

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April 27, 2010

Jeff Hayzlett’s Business Library

Filed under: Lists — dylan @ 1:35 pm
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If you know who Jeff Hayzlett is, it is probably from his appearances on television or his Twitter footprint. But the chief marketing officer of Kodak is now venturing into the wonderful world of analog with his new book, The Mirror Test: Is Your Business Really Breathing?, being released by Business Plus in May. And he has done something in that book that I wish more authors would do. He has included an appendix in which he lists his “Business Library ‘Must’ List.” It gives you an idea of what has influenced him most over the years (and, just maybe, an idea of what to expect from his book). It includes:

  • The Long Tail: Why the Future of Business Is Selling Less of More by Chris Anderson
  • Barbarians at the Gate: The Fall of RJR Nabisco by Bryan Burrough & John Helyar
  • How to Win Friend and Influence People by Dale Carnegie
  • Good to Great: Why Some Companies Make the Leap…and Others Don’t by Jim Collins
  • The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change by Stephen R Covey
  • The Practice of Management by Peter F. Drucker
  • The E-Myth: Why Most Businesses Don’t Work and What to Do about It by Michael Gerber
  • The Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell
  • The Goal: A Process of Ongoing Improvement by Eliyahu M Goldratt & Jeff Cox
  • Think and Grow Rich by Napoleon Hill
  • Iacocca: An Autobiography by Lee Iacocca with William Novak
  • What Would Google Do? by Jeff Jarvis
  • Six Pixels of Separation: Everyone Is Connected. Connect Your Business to Everyone. by Mitch Joel
  • Rich Dad, Poor Dad: What the Rich Teach Their Kids about Money-That the Poor and the Middle Class Do Not! by Robert T Kiyosaki with Sharon L Lechter
  • Guerrilla Marketing: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business by Jay Conrad Levinson
  • Swim with the Sharks Without Being Eaten Alive: Outsell, Outmanage, Outmotivate, and Outnegotiate Your Competition by Harvey MacKay
  • The Greatest Salesman in the World by Og Mandino
  • In Search of Excellence: Lessons from America’s Best-Run Companies by Tom Peters & Robert H Waterman
  • The Wealth of Nations by Adam Smith
  • Trump: The Art of the Deal by Donald J Trump with Tony Schwartz
  • The Art of War by SinTzu
  • Sam Walton: Made in America by Sam Walton with John Huey
  • Secrets of Closing the Sale by Zig Ziglar

Not only does his book get extra points from me for including a list of his favorites, Hayzlett himself gets extra credit for using a Garrison Keillor quote to introduce the list: “A book is a gift you can open again and again.”

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April 26, 2010

Greatness

Filed under: Quotations — Jack @ 9:39 am
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“Lincoln was not great because he was born in a log cabin, but because he got out of it.”

James Truslow Adams

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April 23, 2010

Friday Links

Filed under: Friday Links — dylan @ 5:24 pm
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➻ It was Earth Day this week, which prompted some to look at the eBook v. Paper from an environmental angle. Daniel Goleman, author of Emotional Intelligence (one of The 100 Best) and Ecological Intelligence, wrote the most comprehensive analysis, and after crunching the numbers concluded:

With respect to fossil fuels, water use and mineral consumption, the impact of one e-reader payback equals roughly 40 to 50 books. When it comes to global warming, though, it’s 100 books; with human health consequences, it’s somewhere in between.

All in all, the most ecologically virtuous way to read a book starts by walking to your local library.

If you’d like to see how he came to that conclusion, you can check his Eco-Math.

➻ Bob Sutton likes his iPad, but he doesn’t love it. After discussing why he doesn’t like it for watching movies due to the glare and weight (He was watching Blade Runner, so you know it wasn’t the movie’s fault) he moves onto reading books on the device, writing:

It especially sucks for that—if reading books is important to you, do it the old fashioned way or buy a Kindle.

➻ Ken Auletta at the New Yorker, in the meantime, wonders whether the iPad can topple the Kindle, and save the book business, writing:

The industry’s great hope was that the iPad would bring electronic books to the masses—and help make them profitable. E-books are booming. Although they account for only an estimated three to five per cent of the market, their sales increased a hundred and seventy-seven per cent in 2009, and it was projected that they would eventually account for between twenty-five and fifty per cent of all books sold.

➻ Giving credit to Peter Waldock of North 49 Books, Andy Ross posted a very insightful bulletin on a New Book Technology, the *BOOK:*

*BOOK* is a revolutionary breakthrough in technology: no wires, no electric circuits, no batteries, nothing to be connected or switched on. It’s so easy to use, even a child can operate it. … *BOOK* is constructed of sequentially numbered sheets of paper (recyclable), each capable of holding thousands of bits of information. The pages are locked together with a custom-fit device called a binder which keeps the sheets in their correct sequence.

➻ Andrew Altschul, the Books editor at The Rumpus, spoke with Critical Mass about the love of books and why reviewers contribute to the online literary magazine:

It’s definitely not money–we don’t pay our reviewers. We would love to pay reviewers. We really wish we could. But we can’t. They get the book, of course, and whatever benefits come from having published in The Rumpus. But as far as I can tell, the main reason they’re doing it is because they love books, and they want to contribute to the conversation about books. It’s the same reason things like Goodreads and Shelfari are so popular–people still love books, and they can’t help but talking about books.

This is what’s so frustrating when you talk to people in the mainstream publishing industry. They’re so sure no one loves books anymore–because the corporate accountants are telling them they can’t hit a 15% profit margin. And so they’re bending over backwards to find the magic bullet: Is it e-books? Can the iPad save us? What if we get Sarah Palin to write a vampire novel? But people still love books. Period. And they want to talk about them. They want to be a part of that conversation. And it’s a much more important, healthier conversation for us to be having as a society than talking about stock options or Grand Theft Auto or America’s Next Top Model all the time.

➻ Breaking Down the Mojo, Diane Sawyer sat down with on of our favorite folks this week—Marshall Goldsmith, author of Mojo. Marshall says “You have two choices in life: I can change me, or I can change it.”

➻ Michael Lewis granted The Christian Science Monitor an interview for their recent Books podcast.

➻ Flashlight Worthy posted the 10 most “challenged” books of 2009 this week, and by challenged, they mean “someone requested the book be removed from their public library because of its offensive nature (and usually that means ‘offensive to children’).” Those books were:

  • ttyl (series) by Lauren Myracle
  • And Tango Makes Three by Justin Richardson, Peter Parnell
  • The Perks of Being a Wallflower by Stephen Chbosky
  • To Kill a Mockingbird by Harper Lee
  • Twilight by Stephenie Meyer
  • The Catcher in the Rye by J.D. Salinger
  • My Sister’s Keeper by Jodi Picoult
  • The Earth, My Butt, and Other Big Round Things by Carolyn Mackler
  • The Color Purple by Alice Walker
  • The Chocolate War by Robert Cormier

I’m rather surprised nobody challenged Spointra, which is very graphic in nature.

➻ Alison Leigh Cowan of The New York Times reported this week that Mark Twain wrote in the margins of the books he was reading, following one of Todd Sattersten’s rules for How to Read a Business Book. Being rather curmudgeonly as he was, however, Twain’s marginalia was not generally of the useful sort Todd encourages, but of a more critical, acerbic nature.

➻ My favorite book, Voltaire’d Candide is turning 250 years old, and I’m missing it’s birthday party.

➻ Scientists are now speculating that last week’s volcano eruption can be traced to Iceland’s Jonsi, and the recent release of his Go Quiet.

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Life Is What You Make It

Filed under: Blog,Book Reviews — Jon @ 11:30 am
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In a previous life, I worked for a digital media company, and Peter Buffet, son of billionaire investor Warren Buffett, was one of my clients. As we would talk about his projects, Peter always had a certain sense of calm about him. While other clients seemed stressed about deadlines, layout, technical issues, etc., Peter discussed these issues with a sense of purpose and seriousness, conveying their importance, but with a balance that implied that these things were not the end of the world (which many others did). We talked a lot about music old and new, and I respected him, for what he brought in for us to work on, and what he revealed as his future plans.

Now, years later, I get to share his sense of calm and purpose again, but this time with even greater understanding. Just released is his new book Life Is What You Make It: Find Your Own Path to Fulfillment. In it, Buffett quickly makes the distinction that it’s not about a life of privilege that can offer fulfillment, but how closely one can surround themselves with “trust for the world”; reflected in interaction with others, education, and the choices we make. The writing is as thoughtful, story-like, and insightful as a face-to-face conversation with Buffett. Here’s a brief excerpt as an example:

If life is what we make it, if we ourselves take up the challenge of creating the lives we want, then it seems clear to me that the essence of privilege has to do with having the widest possible array of options. Think about all the many people who – by our conventional measures, at least – are not privileged. The African villager who, because of a corrupt government or a lack of educational opportunities, can only remain a bare subsistence farmer or the tender of a few meager cattle. The inner-city youth or an American Indian on an impoverished reservation, whose horizons are cut short by a culture of broken families and despair. Or, for that matter, those Chinese workers whose society keeps them in the factories or on the farms where they happened to start. For people in these circumstances, survival tends to be a full-time job. Food and shelter for themselves and their families must obviously come first. But economic security and material comfort are not the only things these people are deprived of; they’re often deprived of choice. And, if you think about it, a lack of options is every bit as cruel as any other lack. Hunger and thirst can be satisfied from day to day. But a frustrated yearning for change, for new possibilities, can last a lifetime – or even be passed down through generations.

There’s plenty of first-hand stories in the book as well, which reveal much about Buffett’s personal perspective as well as the intelligence passed to him from his family, and while this Buffett might not have the billions of dollars his father does, he certainly has a wealth of fundamental knowledge which he shares in this thoughtful book.

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April 22, 2010

Everyone Communicates Few Connect

Filed under: Blog — Jon @ 2:22 pm
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In this age of social media, where talking to people, both friends and strangers, is easier than ever, the dam has literally burst on information. With that overload comes knowledge, but something’s missing. That missing piece is what John C. Maxwell’s new book Everyone Communicates Few Connect: What the Most Effective People Do Differently addresses, not just from the standpoint of how we communicate online, but on the phone, in writing, in front of an audience, and face-to-face.

So, it’s a book for everyone. And the good news is, that we’re offering 45% off for everyone, any quantity from now through May 7, 2010. It’s a good opportunity to pick this one up, and if you don’t think it’s for you, just remember the last time you spoke to a room of people, talked to your boss about an idea, or tried to promote something via 140 characters, and ask yourself, “Did I connect with them?”

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Day jobs

Filed under: Blog — Jon @ 12:10 pm
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I’ve been thinking a lot today about “day jobs” and what that concept means to people. For some, it’s what they do, it’s what they’re good at, and for lack of a better term, it’s their lives. For others, it’s something they use, to pay the bills while they wait for something better to come along, or to fund projects they’re working on outside of work, that don’t make enough money to survive on.

Actor/director Crispin Glover is in Milwaukee today, and is an interesting case study for the ‘day job’ concept. Most people recognize Glover from his quirky roles in big Hollywood films, but less are aware of what he does off camera. As a director, Glover’s films will never get Hollywood support and distribution because of their subject matter, but that’s ok with him. In fact, he has very specific criteria for how his films are presented: For one, he must be present any time one of his films are shown. At these events, Glover does a brief slideshow, screens his current film, holds a lengthy Q&A about the film, and then stands in the lobby and personally greets every attendee.

It doesn’t take a ton of knowledge about the cost of film production to understand that this is a very expensive effort. For Glover, it’s ok, because that’s what he uses his day job for – to fund the production and screening of his own films, exactly the way he wants to.

While all of us don’t have million dollar day jobs to fund our personal interests, it’s perhaps more interesting to make note of those that accomplish great things on much smaller budgets. Here at 800-CEO-READ, there’s a good amount of entrepreneurial spirit in the house, and whether we or our families or friends are using monetary resources to pay for projects, the important thing is to acknowledge the drive to produce those projects.

In ending, I feel it’s appropriate to point out Jack Covert’s recent recap of Po Bronson’s What Should I Do With My Life? for Penguin’s Business Beat. How we answer that question can give us a great deal of insight into what we do, and why we do it. It’s OK to have a day job. It’s OK to not do your “passion” full-time. If you think creatively, and plan accordingly, you can find all sorts of enjoyment, resources, and opportunities that lie within any number of things done during the day, or after business hours. The important thing is to not waste time, but take every chance you can to find something fulfilling within everything you do.

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