Gary Vaynerchuk, author of the bestselling books Crush It! and The Thank You Economy, as well as a successful entrepreneur in the wine and media industries, and Joe Sorge, partner with Chris Brogan at Kitchen Table Companies and owner of a Milwaukee restaurant group that utilizes social media to build business (he and his restaurant, AJ Bombers, are profiled in Gary’s book, The Thank You Economy), stopped by the 800-CEO-READ offices and talked about how companies can innovate with technology and marketing, and where the focus should be when using social media.

Here are two videos from our chat that are filled with Gary’s blunt, but experiential knowledge that business people can benefit from:

Gary V and Joe Sorge on Innovation:

Gary V and Joe Sorge on the social media numbers game: